I’m very honoured to have been invited on The Recipe for SEO Success, Kate Toon’s famous podcast. 🎙

She invited me to talk about longevity in SEO and we had a lovely chat!

Here’s what we talked about:

• Core SEO pillars and principles that have remained unchanged

• How long it will take to get results from your SEO strategy

• Keywords: should you update them constantly or stick with the same ones

• What your long-term keyword strategy should be

• How to react when a new competitor moves above you in the rankings

• Milestone changes in SEO in the last three years

• Updates in SEO that you should be aware of

• How iteration factors into a solid SEO strategy

• My top two tactics to try out today

Listen on Apple Podcasts ↓

Listen on Spotify ↓

Huge thanks to Kate for inviting me on the podcast! 🥰 I had a great time!